Legal

Privacy Policy

Last updated: June 1, 2026

Effective Date: June 1, 2026

At Rent The Key To Own, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website or use our rent-to-own program.

1. Who We Are

Rent The Key To Own is an Alberta-based rent-to-own real estate program founded by Bernhard and Miranda, helping families across Alberta achieve homeownership.

2. Information We Collect

Information You Provide Directly

When you fill out our application form, contact us, or sign up for our program, we may collect:

  • Full name and date of birth
  • Contact information including email address, phone number, and mailing address
  • Employment information including employer name, income, and length of employment
  • Financial information including credit score, savings, debts, and monthly expenses
  • Property preferences including desired location, number of bedrooms, and budget
  • Household information including number of occupants and pets

Information Collected Automatically

When you visit our website, we may automatically collect:

  • IP address and browser type
  • Pages visited and time spent on each page
  • Referring website or source
  • Device type and operating system
  • Cookie data (see our Cookie Policy for details)

3. How We Use Your Information

We use your personal information to:

  • Assess your eligibility for our rent-to-own program
  • Contact you regarding your application and program details
  • Match you with suitable properties in Alberta
  • Work with our mortgage broker partners to assess your financial situation
  • Provide credit coaching and financial guidance during your program term
  • Send you relevant updates, blog posts, and homeownership tips (only with your consent)
  • Improve our website and services
  • Comply with legal obligations

4. How We Share Your Information

We do not sell your personal information. We may share your information with:

  • Mortgage brokers and lenders - to assess your financial eligibility and create a credit recovery plan
  • Real estate professionals - to help you find suitable properties across Alberta
  • Legal professionals - to prepare and review lease and option agreements
  • GoHighLevel (GHL) - our CRM platform that securely stores your contact information and application data
  • Government authorities - when required by law

All third parties we work with are required to handle your information securely and only for the purposes we specify.

5. Data Retention

We retain your personal information for as long as necessary to provide our services and comply with legal obligations. If you do not proceed with our program, we will retain your inquiry information for up to 2 years. If you participate in our program, we retain your records for 7 years after the end of your program term, as required by Canadian law.

6. Your Rights Under PIPEDA

As a Canadian resident, under the Personal Information Protection and Electronic Documents Act (PIPEDA) you have the right to:

  • Access the personal information we hold about you
  • Correct inaccurate or incomplete information
  • Withdraw your consent to our use of your information
  • Request deletion of your information (subject to legal obligations)
  • File a complaint with the Office of the Privacy Commissioner of Canada

To exercise any of these rights, please contact us at [email protected].

7. Security

We take the security of your personal information seriously. We use industry-standard security measures including encrypted data storage, secure form submissions, and restricted access to your information. However, no method of transmission over the internet is 100% secure and we cannot guarantee absolute security.

8. Cookies

Our website uses cookies to improve your experience. For full details on how we use cookies, please read our Cookie Policy.

9. Third-Party Links

Our website may contain links to third-party websites such as mortgage calculators, credit reporting services, and real estate listing platforms. We are not responsible for the privacy practices of these websites and encourage you to review their privacy policies.

10. Anti-Spam (CASL)

We comply with Canada's Anti-Spam Legislation (CASL). We will only send you commercial electronic messages if you have given us express or implied consent. Every marketing email we send includes an option to unsubscribe at any time.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the effective date at the top of this page. We encourage you to review this policy periodically. Continued use of our website after changes constitutes your acceptance of the updated policy.

12. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us:

Questions About Your Privacy?

We are happy to answer any questions about how we handle your personal information.

Contact Us